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Sun Group open letter

Dear partners and valued customers,

On behalf of Sun Group, I would like to send our warmest greetings and express our great appreciation to all of you for your ongoing support and trust.

Ông Đặng Minh Trường tổng giám đốc tập đoàn Sun Group

From the time when Sun Group was established in Da Nang in 2007 until now, the group has achieved numerous milestones. In doing so, we have redefined tourism and cultural hotspots which hitherto had not been fully developed to their potential. By creating international-standard developments and establishing multiple Guinness World Records along the way, Sun Group has made an immense contribution to putting Vietnam on the world map as a destination for luxury tourism.

One stellar example is Ba Na an incredible French colonial hill station and retreat in Central Vietnam, which had been entirely forgotten and utterly neglected for decades. Sun Group has reawakened this wonderful, mountain town and transformed it into Vietnam’s leading destination for the last two years (2015 and 2016), welcoming millions visitors each year.

Also in Central Vietnam, InterContinental Danang Sun Peninsula Resort has the honour of being the only resort in the world to have been named the World’s Leading Luxury Resort three

years running (2014, 2015 and 2016) by World Travel Awards, heralded and de-scribed as the industry’s equivalent to the Oscar’s by the Wall Street Journal.

Along with Asia Park, Sun World Ha Long Park, Fansipan Legend, Premier Village Danang Resort, Novotel Pre-mier Han River, Premier Village Phu Quoc Resort, Premier Residences Phu Quoc Emerald Bay, JW Marriott Phu Quoc Emerald Bay, the cable car system and entertainment and recreation com-plex in Hon Thom on Phu Quoc Island, Sun Group continues to raise the bar for luxury tourism in Vietnam, transforming its image as one of the most attractive destinations in the world.

Sun Group has not only set a host of new world records but quickly gone on to break these records soon after. Proudly “standing on the giant shoulders”, Sun Group has elevated Vietnam’s tour-ism industry by choosing to work with world-renowned experts and leading professionals. For example, Sun Group has cooperated with “the king of exotic luxury resorts”, Mr. Bill Bensley and the Michelin Star Chef, Pierre Gagnaire, one of the Top 10 best chefs in the world. Furthermore, Sun Group has partnered with the leading names in hotel man-agement and hospitality: IHG, Marriott International, Accor Hotels, and more. In relation to architectural and interior de-

sign as well as construction, Sun Group only selects the most highly regarded and leading brand names in the world. Our aim is to create timeless, influen-tial developments and offer high-qual_ ity products and services in travel and entertainment, not only to redefine the image of Vietnam as one of the the most attractive tourist destinations but also to improve the quality of life for Vietnamese people and make our nation richer and more beautiful. To achieve all of the above, we have embarked on a challenging journey that has been far from easy and will continue to pose many difficulties. However, we grow in confidence knowing that we have your support and that all of you, Sun Group’s strate-gic partners and friends, share our vi-sion and sense of purpose. This is why we will succeed.

As always, Sun Group is proud to share the same vision and values with all of you: to bring prosperity to the people and strength to the country.

Yours sincerely,

Dang Minh Truong General Director


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